Promotional marketing for brands & agencies

Promotions made simple. Engagement made powerful.

Promotion Activators creates, manages, and executes sweepstakes, shopper marketing promotions, UGC campaigns, instant win games, and fan engagement experiences from concept through fulfillment.

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Sweepstakes & Contest Administration Shopper Marketing Promotions UGC & Social Media Contests Instant Win Promotions Fan Engagement Campaigns

Trusted by leading brands

Promotional solutions

Built around the action you want Customers to take.

Choose the promotional mechanic that fits your objective, then use Promotion Activators for the technology, administration, or complete program.

Sweepstakes & Contest Administration

From official rules coordination and campaign setup through entry management, winner selection, verification, and prize fulfillment, our team can administer the entire promotion or support only the pieces you need.

Explore Sweepstakes Administration

Official Rules Winner Selection Verification Prize Fulfillment Reporting

Shopper Marketing Promotions

Connect products and purchases with receipt upload campaigns, purchase-to-enter sweepstakes, retail activations, codes, rewards, and instant win experiences.

Explore Shopper Marketing

Retail & CPG Receipts Purchase-to-Enter

UGC & Social Media Contests

Turn Customers into creators with photo and video submissions, branded galleries, voting, moderation, and social participation.

Explore UGC & Social

Photo & Video Voting Social

Instant Win Games

Create immediate excitement with instant win, spin-to-win, digital scratch-offs, prize reveals, quizzes, and recurring-play experiences.

Explore Instant Win

Spin-to-Win Scratch-Off Gamification

Fan Engagement Campaigns

Activate sports, sponsorships, venues, and live events with VIP giveaways, QR activations, interactive promotions, and experiential prizes.

Explore Fan Engagement

Sports Events Sponsorships

Start with the objective

Give people a reason to participate.

The right promotion is the one that fits the audience, the moment, and the business goal. We help brands choose the right mechanic and execute it without making the process complicated.

Plan Your Promotion

Drive purchase & product trial

Use receipts, codes, instant win, and shopper promotions to connect engagement directly to the product.

Create content & social engagement

Invite Customers to submit, share, vote, and participate through UGC and social campaigns.

Activate fans & sponsorships

Turn event excitement into measurable engagement with VIP prizes, QR experiences, and interactive campaigns.

Build direct Customer relationships

Capture zero- and first-party data through registration, opt-ins, preferences, and campaign participation.

Real promotions. Real brands.

See what activation looks like in action.

Three very different campaigns showing how brands can use promotions to connect retail, loyalty, product experience, and experiential prizes.

Instant Win + Retail

Sleep Number

An in-store instant win experience rewarded existing Customers, encouraged store visits, and combined prizes, coupons, and sweepstakes participation.

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Shopper + Sponsorship

Coca-Cola 600

Advance Auto Parts and Coca-Cola combined Speed Perks enrollment, retail participation, and VIP NASCAR experiences in one promotion.

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Experiential + Product Launch

Audi Test Drive to the Unknown

Audi and Amazon turned the launch of the redesigned A6 into an experiential promotion with exclusive test drives and luxury prize experiences.

View Case Study

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One experienced partner

Technology + professional services.

Use only what you need, or let us manage your promotion from planning through final prize delivery.

Strategy & Planning

Campaign mechanics, Customer journeys, prize structures, and promotion planning.

Promotional Technology

Branded microsites, entry flows, UGC, games, voting, and data capture.

Rules & Compliance

Official rules coordination, registrations, bonds, and operational requirements.

Administration

Entry management, drawings, moderation, judging, and reporting.

Winner Services

Notification, eligibility verification, affidavits, releases, and tax documentation.

Prize Fulfillment

Merchandise, cash, digital rewards, tickets, travel, and experiential prizes.

Explore Professional Services

Why Promotion Activators

The expertise behind the experience.

A great promotion feels simple to the Customer because the complicated work behind it is handled well.

40+ years of promotional marketing experience
Technology and hands-on administration from one team
Flexible support for brands and agencies
Experience across retail, digital, social, sports, and live events
Support from campaign setup through final prize fulfillment

40+ years of promotion expertise

Full-service technology + administration

24/7 campaign reporting access

Flexible support from one service to turnkey execution

Ready to activate your next promotion?

Tell us your audience, goal, timing, and prize concept. We’ll help you determine the right mechanics, technology, and services.

Talk to an Expert Get a Quote