Home > FAQ > Contest (defined)
Contest (defined)
A contest is a competitive promotion where people submit proof of a skill to be judged by a set of criteria decided by the brand.
What are the benefits of a contest?
Contests create an engaging brand experience by prompting your audience to share user-generated content via on-site upload or social media. Contests usually ask participants to submit a photo, video, essay, recipe, etc.
Examples:
Users submit a piece of writing to be judged by a panel of experts. Your quote includes up to 3000 characters or 500 words and 3 judging criteria.
Users submit a photo to be judged by a panel of subject matter experts (photographers, artists, etc.). Your quote includes up to 3 judging criteria.
Users submit a video to be judged by a panel of experts. Your quote includes videos up to 30 seconds long and 3 judging criteria.
Promotion Activators ensures your contest is compliant according to current enforcement of federal and state laws. If we are responsible for the judging of contest entries and selection of winners, we will assemble a panel of judges expert in the applicable area (i.e. photography, cooking, creative writing, etc.) and ensure strict compliance with the official rules.
A Contest is a competition where participants submit for judgment an evidence of a particular skill. For online contests such evidence is typically presented as user generated content (UGC) such as a photo, video, essay, drawing, etc. The submissions are then judged by a panel of judges or a public vote and the winner is chosen.
Unlike sweepstakes and games, a skill contest may require proofs of purchase (there are exceptions in a handful of states – IL, NJ, MD, TN, CO, ND, NE and, in some cases, AZ ). A contest typically get maximum consumer involvement.
Contest Services Include
- Moderating Online Entries: Screening of contest entries to ensure compliance
- Writing Contest Official Rules
- Compliance review
- Registering in required states , including Arizona (if applicable)
- Judging : Convening a panel of expert judges to determine winners
- Winner notification and Winner Verification
- Shipping prizes, arranging prize trips, purchasing prize vehicles, etc.
- Tax form Issuance
- Online skills contest development and administration
Related questions
Any other question?
Our team of experts is here to answer all your promotion questions